Totally random: Helping launch NS&I’s Facebook page
This week we helped launch NS&I’s new Facebook page. And taking pride of place is a movie we made to help explain how ERNIE works.
NS&I has always had a purpose of helping ordinary people with safe, secure and simple saving.
We refreshed the brand, created a new tone of voice, designed an intuitive website and brought ERNIE up-to-date to embrace digital channels; Making sure they maintain the personal touch their customers know and love.
The new website successfully handled close to 11 million visits in the first three months of 2015.