Dan Dufour How to create and activate a brand strategy
This blog looks at how a good brand strategy can help you change the way people think, feel and act. But you have to embed it across the whole customer and employee […]
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Liz Bryant In successful organisations, communication flows
What is the future for internal communications? Where can communicators add value to the employee experience and to the business? Liz Bryant discusses how people tasked with the role of ‘internal communications’ […]
The Team Banking on a different future
Download Banking on a different future Summary Six ways in which the banking industry can enhance their customer and employee experience to fuel innovation. Purpose is important, but it is nothing new. […]
SOS. Is your brand sustainable?
This blog explores the need for brands to urgently up their game on sustainability; exploring the political, scientific and social climate, and providing tips for practical action. “In case you hadn’t noticed, […]
A decade in review*
*For Employee Engagement. Because that’s what I do. I love this time of year. Love it. And especially at the end of a decade. All the lists of best books and best […]
Jess Hardy A time to nurture: making the most of employee trust
The 2020 Edelman Trust Barometer reveals that trust levels have changed profoundly in the past year —people have shifted their trust to relationships within their control. We look at three ways organisations […]
Cliff Ettridge A visit to Tommy and Calvin’s place
We visited the offices of Tommy Hilfiger and Calvin Klein in Amsterdam. Find out how they are creating an employer brand that will unlock a customer brand. Last month, during London Workplace […]
Kat Anastasiou LinkedIn’s employee wellbeing is at the heart of its workplace design
We visited LinkedIn’s London HQ in Farringdon during Workplace Week to see how employee wellbeing is at the heart of its workplace design. If you work in an office or studio space, […]
Ashley Gladwell A workplace to cater for the UK’s biggest online fashion retailer
In a rapidly growing business, how does your workspace keep up? We take a behind-the-scenes look at ASOS and how its Project2020 is creating a workspace to cater to its current and […]
Aidan Brennan A creative space for Dr Martens that has soul… and rock, and indie, and grunge, and electro, and ska…
We visited Dr Martens HQ in London to find out how the brand – associated with subcultures and rebellion – has incorporated its values and beliefs throughout its workplace design. It’s Monday […]
The purpose revolution is as powerful as the digital revolution
This blog looks at why a business can’t just paint a new purpose over what it’s currently doing. And why, it has to take people – employees and customers – with it. […]
Tony Gage The Future is History
We visited the Lloyd’s building, one of London’s iconic landmarks, during Workplace Week. Our blog looks at how this building of the future has become outdated as a workspace. A year before […]
Bob Wheller Office design for an investment bank and a fast food delivery company are completely different: apparently not
Workplace Week 2019 took place from 11-15 December, where we were allowed through the doors of some of London’s most innovative and creative workspaces for a ‘behind the scenes’ tour. Our Workplace […]
The future for Internal Communications
This blog looks at what Internal Communications can do in the future to become more useful and relevant to internal audiences. Last year, Ragan reported that 46% of employees they surveyed rated […]
What is a brand archetype and how do I define mine?
This blog explores how you can use archetypes to define a brand’s personality and enhance your own personal brand. What is a brand archetype? When developing a brand strategy, I often find […]