The Team’s hard work on Gas Safety Week 2011 has paid off. Gas Safety Week, a week-long event that encourages consumers to take positive steps to make sure they heed gas safety advice before winter sets in. Gas Safe 2011 has been shortlisted for the H&V News Safety Initiative of the Year Award – essentially the industry’s Oscars! H&V News is the leading magazine for the heating, ventilation and air conditioning industry with a highly specialised audience. To win this award, the initiative must have had a significant contribution to health and/or safety in 2011. And the signs look good – Gas Safety Week 2011 was an intensive one-week gas safety campaign that touched 80 million people through national and regional broadcasters. The Team are hard at work with Gas Safe Register planning repeat activity in 2012.
For more information about Gas Safety Week please contact us.
The Team has been working with Gas Safe since 2009, when we created this new national brand to replace Corgi as the UK’s official gas safety register. Our work has won a Design Business Association (DBA) effectiveness award for brand. Since then we have worked with them on numerous campaigns including Gas Safety for the Elderly – raising awareness of using a gas safe registered engineer, Anne’s Campaign, using a hard-hitting case study to highlight the dangers of not using a Gas Safe registered engineer and Student campaigns raising awareness of carbon monoxide poisoning as well as Gas Safety Week 2011.