Delivering value in a changing world
User Experience as a concept has been on the lips of a lot of businesses over the last few years, especially through the lens of Digital Transformation. With users’ expectations now changing […]
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The Team
Let’s not waste a crisis
Download our exclusive free white paper on ‘The Future Of Brand & Marketing Functions’, where we get the thoughts of senior market leaders such as Aegon, Arcadis, Arvato, Direct Line, Telenor and […]
COVID-19: Returning to the workplace
Over the next few weeks more official information will emerge on how to safely return to the workplace. Businesses will need to plan for this return, with a focus on safeguarding the […]
Why projects overrun… and what clients can do to help stop it
By Kat Anastasiou, Sophia Brammer, Tracy de l’Orme, Emma Major, Elena Mosley OK, let’s start by saying that it’s the job of any good Project Manager to make sure a client is […]
Brand trust: Why it is built on being a good corporate citizen
By Kevin MacKenzie and Seamour Rathore For creative businesses like The Team, brand names, logos, identity, website design and customer experience are our currency. However, elements such as these are not the […]
People build brands and brands build businesses
Download ‘People Build Brands and Brands Build Businesses’ By Stephen Kelly, Global Head of HR, IBM Global Business Services, and Cliff Ettridge, Director, The Team The title of this article says it […]
Banking on a different future
Download Banking on a different future Summary Six ways in which the banking industry can enhance their customer and employee experience to fuel innovation. Purpose is important, but it is nothing new. […]
How to become a Brand Designer: a career guide
This guide has been put together by brand strategy and design experts, The Team, to help those interested in becoming a Brand Designer understand the skills and experience required, and the day-to-day […]
The Team win at the Internal Communications and Engagement Awards
We are delighted to announce that The Team collected Gold and Bronze at the Internal Communications and Engagement Awards 2019. The awards highlight the impact internal communications has on a business, the […]
The Team appoints Clare Wilson as Creative Director
The Team is proud to announce Clare Wilson’s promotion to Creative Director. Clare, who has been a Creative Lead at The Team for 10 years, steps into the new role which will […]
Your brand needs a purpose. Design a purpose for profit and people.
Purpose is not the sole pursuit of profits, but the animating force for achieving them. With many companies putting their purpose at the heart of their business, Liz Bryant, Cliff Ettridge and Sally Tarbit and look […]
Intern or employee?
Carol Wyllie, budding Designer, details her internship experience at The Team and tells us how it was an ‘internship’ where she didn’t feel like the ‘intern’. On hearing the word ‘intern’, people […]
How we developed and shot ‘Jack Corner’ for Gas Safe Register
We have brought to life our ‘Don’t Cut Corners with Gas’ campaign for Gas Safe Register – including TV for the first time. The 30-second TV advert tells the story of Jack, […]
A truly game-changing brand
As part of its successful launch, Scope’s new brand has been brought to life and rolled out across all areas of the organisation. Scope’s Brand and Creative Manager Hannah Redmond talks about […]
Raising standards with alternative formats
Good design and communication are about engaging as much of your audience as possible. Scope’s Designer David Hibberd shares some guidance on the alternative formats to consider so that all audiences are […]
Illustration that connects and reflects society
Illustration is a powerful tool for bringing different kinds of information to life. Scope’s Junior Designer Lizzie Morgan talks about the collaborative process of developing an illustration style which brings clarity and […]
Using photography to capture emotive stories
Photography is widely accessible and a powerful tool to challenge misconceptions and raise awareness. Photographer Kayte Brimacombe discusses how she goes about capturing storytellers’ images to connect with viewers, shift their perceptions […]
Typography in the mind
Bruno Maag from international typeface designers Dalton Maag discusses how understanding your target audience and applying skill, best practice, and sensitivity will ensure that accessible typography contributes to the success of a […]
Delivering Social Purpose – Part two
Here, at The Team, we believe Social Purpose is here to stay. In our two-part blog we look at the top tips on how to market brilliantly in a more Purposeful World. […]
Delivering Social Purpose – Part one
Here, at The Team, we believe Purpose is here to stay. Just look at the momentum behind the B Corp movement, supporting companies in making business a force for good, including big […]
Brand evoked movements
The Team is proud to support the University of East Anglia’s Masters in Brand Leadership. To celebrate this year’s Future Brand Leaders we’re publishing a series of guest blogs to showcase the […]
Social media and the effects it has on our mental health
Both brands and people are speaking up and out about mental health issues that plague millions of people each day. A quarter of people in the UK struggle with mental health issues […]
Stop saying that other word! It’s time for “brand humanness”
The Team is proud to support the University of East Anglia’s Masters in Brand Leadership. To celebrate this year’s Future Brand Leaders we’re publishing a series of guest blogs to showcase the […]
Photographer Joel James Devlin lights up the highways in the skies for NATS brand refresh
“I shuffled out of a little hatch, on my own, on to a control tower balcony. Then the door shut behind me. I have a healthy respect for heights; keeping my mind […]
Gender parity is something we need to make happen at work and at play- Team Talk Event
Most people agree that gender parity is a good idea, but there is still a long way to go. Why? What’s really stopping us? Process? Or are we all inherently sexist? Across the month of […]
Dan Dufour joins The Team as Strategic Brand Director
The Team is delighted to announce the appointment of Dan Dufour as Strategic Brand Director. Dan joins the Borough Market based brand communications agency from Good Agency where he worked as Associate […]
The Team at Christmas: Creativity and Charity
The Team annual Christmas card is always an interesting challenge: How do we create something unique and festive, something which will engage our team, contacts and clients alike, plus raise money for […]
Jan Enkelmann – Serious Conviction: Photographs from Speakers’ Corner
After three years photographing the orators and hecklers at London’s Speakers Corner, Jan Enkelmann’s work will now to be showcased in a two-day exhibition at the Embassy Tea Gallery, hosted by The […]
English Heritage awards its strategic brand contract to The Team
As English Heritage moves into its new phase as a charity, The Team have been selected as its strategic brand partner. Our remit will be to provide brand guardianship and direction for […]
Our Digital Future: Connect with it, wear it, beware of it.
The challenge for communicators is to be aware of how big data can affect the lives of customers and employees positively. The challenge is to think in a big data mindset. Think that way, and solutions […]