abandonclosediscoverdisruptionfacebookgoogle-plus instagram linkedinmap-markerphonepinterestsearchtwittervimeo-squareyoutube email

Blog | Authors

John McCarthy

John McCarthy

Encouraging behaviour change
Encouraging behaviour change
johnmccarthy John McCarthy

Encouraging behaviour change

How do you get every employer in the country to do things differently? It’s a massive exercise in both communications and behaviour change. Here at The Team we use techniques developed by P.J. Fogg to help us, which focuses on three design factors that are important to persuade behaviour change: