Everything we do

Questioning
Communication audit
Brand audit and positioning
Qualitative research
One-to-one interviews, focus groups and workshops
Desk research and analysis

Thinking
Competitor, stakeholder, context and issues mapping
Purpose, promise and values consulting
Statement of purpose and brand promise
Brand articulation
Brand reference group facilitation

Designing
Brand mapping and architectures
Big idea development
Brand identity design
Brand identity guidelines

Delivering
Brand identity implementation and delivery
Visual feedback and testing
User group workshops
Evaluation and evolution

Planning
Strategic communications and media planning
Publication hierarchies and structure
b2b and b2c stakeholder mapping

Brand expression
Collateral, brochure design and online publications
Copywriting
Annual reports and reviews
Direct mail and literature
Newsletters, magazines and e-zines
Book and publishing design
Invitations, press packs and event collateral
Exhibition design and project management

Campaigns
Strategic and tactical marketing planning
Online marketing and brand management tools
Proposition development and copywriting
Print, poster and press execution
Direct marketing collateral
Media neutral advertising
Short films and animations
CD-Roms and interactive resources
Digital libraries

Strategy
Strategic employee branding
Purpose, promise and values consulting
Employee segmentation and mapping
CSR communications consulting
Corporate university/college brand consultancy
Strategic communications architecture
Tactical communications planning and delivery

Message
Message development and copywriting
Brand engagement campaigns
Employee induction programmes
Employee skilling programmes

Interventions
Tactical communications interventions
Communication tools and experiences
All employee events and internal launches
Team building workshops
Intranet design, navigation and accessibility

Recruitment
Strategic communications planning
Integrated graduate recruitment campaigns
Recruitment advertising and media planning
Moment of truth workshops
Employee induction programmes

Retention
Brand alignment programmes
Leadership programme communications
Learning and development branding
Employee skilling programmes
Diversity consultancy

Understanding
Audience research
Usability and accessibility evaluations
Competitive analysis
Site governance and CMS assessments
Digital brand audits
IT system, process and skill audits

Thinking
Digital brand innovation
Audience engagement strategies
E-business and brand strategy
On-line proposition, product & service development
Multi-channel brand management
Strategic & marketing communications planning

Designing
Digital brand expression
User experience and interaction models
Information architecture, site structures and navigation
Web governance and CMS
Campaigns and events
Online brand management and marketing tools
Content commissioning, migration and copywriting

Delivery
Build, re-design and redevelopment of internet, intranet, extranets and microsites
e-marketing and integrated communications
Broadband, digital TV and mobile technologies
Multimedia and web streaming
e-marketing and integrated communications
Short films and animations
Corporate presentations including CD-Roms, DVD's and interactive resources
Content Management Solutions (developing and working with existing solutions)
Database integration, XML and e-commerce applications