Customers can blow hot and cold. They seem distracted by choice and get frustrated with a disjointed experience. Customer satisfaction surveys tell us that they want things “made easier” or “made more […]
Blog | Authors
We buy products, services and organisations that we trust. To help consumers decide between things, we create brands. These brands represent the reason why we should trust something or choose it above […]
“Internal communication is quite saturated. It’s noise. I get so many emails a day. People are bombarding me”.
We hear sentiments like these on a regular basis, and more often than not, these views are coming from office workers. It seems that if you sit at a desk you take communications for granted. You’re surrounded by information: posters up on the walls; you’re constantly getting emails; everyone seems to talk within the office.